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Russ Bassdozer Article on 2006 ICAST Show

You may not know Z-Man yet. They are more of an OEM to many other tackle vendors rather than a direct marketer of their own tackle to consumers. Z-Man has been in business 11 years, starting out as a manufacturer of fishing lure skirts such as for spinnerbaits, buzzbaits and jigs. Over the years, they have grown to also become the manufacturing source of ElazTech super-stretchy soft baits marketed by various other vendors, and this year, has become the manufacturer of the Chatterbait for Rad Lures, one of the biggest new lure sensations of 2006.

Says Ron Davis of Rad Lures about the Chatterbait, "My whole life has changed, and it happened in a hurry. Z-Man helped us out. Chatterbait lure sales took off so fast, starting about February, that we really could not get caught up on our own and missed some of the buying season until May. The demand for the Chatterbait swelled up overnight, and our production ability was not there and it would have been hard for us if it wasn't thanks to Z-Man," admits Ron.

"Chatterbait sales are still going strong. New sales just rolled up across country with the seasons, from Florida on up into the northern states and right through into Canada, sales of the Chatterbait are still climbing from the manufacturing level," states Ron.


New, long-awaited Flippin' Series Chatterbait

Ron introduced the new Flippin Chatterbait with a weedless design for heavy cover. And, like all of his ChatterBait lures, it incorporates EZ Skirt and ElazTech components. It has not a fiberguard but a soft bait keeper barb behind the jighead that lets you rig a soft bait like a plastic crawdad Texas-style on the back of the Flippin Chatterbait jighead. Plus it rattles.


Daryl Greene, of GLC Fishing (left), Bassdozer (center), Ron Davis of Rad Lures (right)

Daryl Greene, co-designer of the SilaFlash and EZ Skirt, was overjoyed about the prospects for the new SilaFlash skirts.

"We originally developed SilaFlash skirts for offshore trolling lures for big game trolling, tuna and billfish, dolphin and the like," says Daryl. Offshore anglers had been using a lot of Mylar material in their trolling lures, but they always desired something flashing that was more supple and had more action than stiff Mylar, plus could be integrated right into rich skirt colors as opposed to separate Mylar strands and could be easily replaced on the teaser lure head without taping and gluing. "We met these needs and exceeded them with the Big Game SilaFlash EZ Skirt," beams Daryl. "I do much offshore trolling myself, and the new SilaFlash skirts pull big game fish up from the deep blue ocean far better than Mylar or anything else I've ever seen. You can look behind the boat, and see the SilaFlash skirts strobe-flashing in the trolling wake 75 yards behind the boat. It's unmistakably bright when the material is in water and there's any light to be reflected," says Greene. "We are in production now and expect to release SilaFlash skirts for bass and big game freshwater fishing lures in 2007," he adds.


Prototype SilaFlash skirts for bass fishing are more sparkly than the camera can capture.

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